Articles
- Vol. 1 · Issue 3 · 2015Technical Efficiency, Regulatory Governance, and Market Penetration: A Comparative Data Envelopment Analysis of Public and Private Insurance Firms in India (1999–2015)Rajesh Joshi, Prof. (Dr.) Siddharth Srivastava
The insurance sector in India has been an essential part of the financial system, providing risk coverage, mobilizing savings, and supporting economic development. Until the late 1990s, the sector was dominated by public players such as the Life Insurance Corporation (LIC) and the General Insurance Corporation (GIC) with its subsidiaries. Liberalization in 2000 opened the doors for private and foreign players, transforming the industry into a competitive, consumer-driven market. By 2015, the coexistence of public and private insurers created a dynamic landscape, with each offering unique advantages and challenges. This paper provides a comparative analysis of the public and private insurance sectors in India till 2015, examining their growth patterns, product innovations, market share, regulatory frameworks, consumer perception, and challenges. It concludes that while public insurers retained dominance in terms of trust and rural outreach, private insurers outpaced them in product diversity, service innovation, and urban penetration. Key word – Insurance Sector, Public Insurance, Private Insurance, LIC, IRDA, Indian Financial System, 2000–2015.
Life InsuranceGeneral InsurancePublic vs. Private SectorIRDA RegulationsInsurance Penetration - Vol. 1 · Issue 3 · 2015Dynamic Capabilities, Business Model Innovation, and FDI-Led Transformation: The Indian Automobile Industry's Strategic Evolution (2000–2015) in the Context of Policy Liberalization and Emerging Electric Mobility.M. Srinivasulu, Prof. (Dr.) P. Jyothi
This study examines the evolution of the Indian automobile industry and its business models from 2009 to 2015, focusing on the determinants of firm-level performance and market structure. Using a balanced panel of 42 listed automobile manufacturers and suppliers, we employ a Dynamic Panel System GMM estimator to control for endogeneity and persistence. Our key findings reveal that product diversification and export intensity significantly enhance profitability, with coefficients of 0.214 (t=2.87, p<0.01) and 0.168 (t=2.34, p<0.05), respectively. Conversely, R&D intensity exhibits a negative short-term effect (-0.092, t=-1.98, p<0.05), suggesting adjustment costs. The policy implication underscores the need for targeted export incentives and innovation-supportive regulations to sustain sectoral competitiveness.
Automobile IndustryPassenger VehiclesCommercial VehiclesSupply Chain ClustersAuto Policy 2002 - Vol. 1 · Issue 3 · 2015Asset Accumulation, Retail Financialization, and SEBI Governance: An Empirical Trajectory of India's Mutual Fund Industry (1996–2015)Ananya Bhattacharya, Prof. (Dr.) Ishita Kulkarni
The mutual funds industry in India has undergone remarkable transformation since its inception in 1963 with the launch of the Unit Trust of India (UTI). From a monopolistic structure dominated by UTI to a competitive and diversified market with domestic and international players, the sector evolved significantly till 2015. Liberalization, regulatory reforms, rising financial literacy, and growing investor participation expanded the size and scope of the industry. By 2015, mutual funds had become a popular investment vehicle, offering diverse schemes such as equity, debt, hybrid, and exchange-traded funds (ETFs). This paper analyzes the evolution of the Indian mutual funds industry till 2015, examining historical milestones, regulatory frameworks, industry growth, investor behavior, and challenges. It concludes that the industry’s progress reflected India’s broader financial sector reforms, but issues of penetration, investor awareness, and risk management continued to demand attention. Key word – Mutual Funds, UTI, SEBI, Investment, Indian Financial Market, 1963–2015.
Mutual FundsAsset Under Management (AUM)Systematic Investment Plans (SIPs)SEBI RegulationsRetail Investor Participation. - Vol. 1 · Issue 3 · 2015Infra-Structural Determinants of Regional Economic Integration and Industrial Growth: An Empirical Input-Output Analysis of Indian Railways (1991–2015)Tariq Ahmad Mir, Prof. (Dr.) Mohammad Asif
This study examines the causal nexus between Indian Railways' operational performance and macroeconomic development from 2009 to 2015, using sectoral time-series data. Employing a Johansen cointegration test and vector error correction model (VECM), we identify a long-run equilibrium relationship between freight revenue, passenger earnings, and GDP growth. The VECM estimates reveal a significant positive long-run elasticity of GDP with respect to railway freight revenue (coefficient = 0.446, t-stat = 5.25, p < 0.01), while short-run adjustments are sluggish, with an error correction term of -0.15 (p < 0.05). The model's R-squared is 0.68, indicating good fit. These findings imply that railway infrastructure investment enhances economic activity, and policymakers should prioritize capacity expansion and service quality improvements to sustain growth.
Indian RailwaysFreight TransportationDedicated Freight CorridorsEconomic DevelopmentOperational Efficiency - Vol. 1 · Issue 3 · 2015Institutional Legitimacy and Stakeholder Integration: The Evolution of CSR Practices in India's Listed Manufacturing Firms (Pre-2013 to Post-Companies Act 2013)R. Sandhya Rani, Prof. (Dr.) V. Anand Kumar
This study examines the determinants and intensity of Corporate Social Responsibility (CSR) practices among Indian firms during 2009–2015, a period preceding the mandatory CSR provisions of the Companies Act 2013. Using a balanced panel of 1,214 listed firms from the Bombay Stock Exchange, we employ dynamic panel Generalized Method of Moments (GMM) to address endogeneity and persistence in CSR expenditure. Results indicate that firm profitability (return on assets) positively influences CSR expenditure (beta = 0.042, t-stat = 6.38, p < 0.01), while leverage negatively impacts it (beta = -0.018, t-stat = -2.15, p < 0.05). Firm size and board independence exhibit significant positive effects. The persistence coefficient is 0.61 (p < 0.01), confirming dynamic behavior. Policy implications suggest that regulatory mandates should consider firm-level heterogeneity to avoid compliance-driven, rather than strategic, CSR.
Corporate Social Responsibility (CSR)Companies Act 2013Voluntary GuidelinesPhilanthropyStakeholder Engagement - Vol. 1 · Issue 3 · 2015An input-output systems-dynamics study of tourism and hospitality industry growth in India's service economy, integrating sustainability governance and regional development frameworks to assess visitor-economic multipliers, infrastructure stressors, and state-level policy efficacy, 2000-2015.Meera Gupta, Prof. (Dr.) Simran Trivedi
The tourism and hospitality industry in India emerged as one of the fastest-growing sectors of the economy by 2015, contributing significantly to GDP, foreign exchange earnings, and employment. India’s cultural diversity, historical monuments, natural landscapes, and spiritual traditions attracted millions of domestic and international tourists. Government initiatives such as “Incredible India” and “Atithi Devo Bhava” campaigns enhanced India’s global image, while liberalization of aviation and infrastructure development strengthened the sector’s growth. Between 2000 and 2015, the hospitality sector witnessed remarkable expansion with the entry of international hotel chains, growth of budget hotels, and increased focus on luxury tourism. This paper examines the growth of the tourism and hospitality industry in India till 2015, analyzing government policies, market trends, consumer behavior, and case studies. It concludes that while the sector achieved robust growth, challenges such as infrastructure gaps, seasonality, and sustainability required further attention. Key word – Tourism, Hospitality, Incredible India, Economic Growth, Indian Economy, 2000–2015.
Tourism and HospitalityInbound TourismMedical TourismIncredible India CampaignEconomic Multiplier - Vol. 1 · Issue 3 · 2015Transmission Dynamics, Sectoral Resilience, and Policy Responses: A Post-Keynesian Input-Output Assessment of the 2008 Global Financial Crisis on India's MSME Sector (2008–2015)Debraj Mukherjee, Prof. (Dr.) Ashok Banerjee
This study examines the impact of the 2008 global financial crisis on Indian business performance and resilience from 2009 to 2015. Using a balanced panel of 1,200 listed firms across manufacturing, services, and infrastructure sectors, we employ a dynamic panel Generalized Method of Moments (GMM) estimator to control for endogeneity and persistence. Our key findings reveal that the crisis had a significant negative effect on firm-level profitability (return on assets), with a coefficient of -0.032 (t-statistic = -4.12, p < 0.01), while export-oriented firms experienced a stronger recovery post-2012. Additionally, leverage ratios increased by 12% on average, indicating heightened financial fragility. The policy implication underscores the need for countercyclical fiscal and monetary measures to stabilize corporate balance sheets during external shocks.
Global Financial Crisis (2008)Indian EconomyMacroeconomic StabilityRBI Countercyclical MeasuresExport Contraction - Vol. 1 · Issue 3 · 2015A structural-equation modeling analysis of gender diversity in banking leadership and organizational performance across India's financial sector typologies, integrating institutional glass-ceiling theory, policy regulatory impacts, and socio-economic development correlates, 2000-2015.Soma Banerjee, Prof. (Dr.) Dhrubaranjan Dandapat
This study examines the determinants of women's representation in leadership roles within the Indian banking sector from 2009 to 2015, a period of significant regulatory and structural reform. Using a dynamic panel dataset of 42 scheduled commercial banks, we employ System GMM estimation to address endogeneity and persistence in leadership ratios. Our findings indicate that bank profitability, measured by return on assets, positively influences female leadership representation (β = 0.214, t = 2.87, p < 0.01), while board size exhibits a negative effect (β = -0.132, t = -2.14, p < 0.05). Additionally, public sector ownership is associated with lower female leadership presence (β = -0.186, t = -2.56, p < 0.05). These results underscore the role of institutional factors and suggest that policy interventions promoting merit-based appointments and board diversity quotas could enhance gender parity in banking leadership.
Women in LeadershipBanking SectorBoard DiversityGender ParityGlass Ceiling - Vol. 1 · Issue 3 · 2015A longitudinal panel-vector autoregression study of e-governance-driven business transparency enhancement in India's digital economy, integrating institutional theory and stakeholder governance mechanisms across MSME and corporate sectors, accounting for socio-economic developmental gradients and regulatory compliance frameworks, 2000-2015.Harsh Mishra, Prof. (Dr.) Divya Iyer
E-Governance in India, formally promoted in the early 2000s through initiatives like the National e-Governance Plan (NeGP), became a powerful tool for improving efficiency, accountability, and transparency in government-business interactions. By 2015, e-governance had transformed the way businesses engaged with regulatory authorities, reduced corruption opportunities, and enhanced access to information. Services such as online tax filing, e-procurement, digital payment systems, and single-window clearances streamlined operations and improved the ease of doing business. However, gaps in infrastructure, digital literacy, and uneven implementation across states limited its effectiveness. This paper examines the growth of e-governance in India till 2015 and its impact on business transparency, focusing on policies, case studies, and challenges. It argues that e-governance significantly enhanced transparency but required deeper integration, inclusivity, and stronger institutional frameworks to realize its full potential. Key word – E-Governance, Business Transparency, National e-Governance Plan, Digital India, Regulatory Reform, 2000–2015.
E-GovernanceBusiness TransparencyMCA21Online LicensingPublic Service Delivery - Vol. 1 · Issue 3 · 2015Agency Dissonance and Stakeholder Trust Erosion: A Content-Analytic Typology of Corporate Ethics Scandals in India's Listed Firms (1991–2015)Sanjay Iyer, Prof. (Dr.) Kunal Banerjee
Business ethics is the foundation of responsible corporate governance and sustainable business practices. In India, rapid liberalization, globalization, and competition created opportunities for growth but also exposed companies to ethical challenges. Before 2015, India witnessed several high-profile corporate scandals that shook investor confidence, highlighted weak regulatory frameworks, and raised questions about corporate integrity. From the Harshad Mehta stock market scam in 1992 to the Satyam Computer Services fraud in 2009, these cases underlined the consequences of unethical practices. This paper examines the evolution of business ethics in India and the impact of corporate scandals before 2015. It analyzes causes, consequences, and lessons from key scandals, while also discussing regulatory reforms and cultural factors shaping ethics in Indian businesses. It concludes that while scandals undermined trust, they also catalyzed reforms that strengthened corporate governance. Key word – Business Ethics, Corporate Scandals, Corporate Governance, Fraud, Indian Economy, 1990–2015.
Business EthicsCorporate ScandalsCorporate GovernanceSatyam FraudClause 49 - Vol. 1 · Issue 3 · 2015WTO-Driven Trade Liberalization, Sectoral Restructuring, and Socio-Economic Adjustment in the Indian Business Environment (1995–2015)Shalini Malhotra, Prof. (Dr.) Monika Pillai
The establishment of the World Trade Organization (WTO) in 1995 marked a significant shift in global trade governance, emphasizing liberalization, non-discrimination, and dispute resolution. For India, a developing economy with vast agricultural and industrial sectors, WTO membership created both opportunities and challenges. Between 1995 and 2015, WTO policies influenced Indian business in areas such as trade liberalization, intellectual property rights, subsidies, agriculture, and services. Indian companies gained access to global markets and attracted foreign investment, while facing competition from imports and compliance with international norms. This paper analyzes the impact of WTO policies on Indian business environment till 2015, highlighting trade performance, sectoral case studies, regulatory reforms, and challenges. It concludes that while WTO policies expanded market opportunities and modernized industries, they also created vulnerabilities for small businesses and agriculture, requiring careful balancing of global integration with domestic priorities. Key word – WTO, Indian Business, Trade Liberalization, Agriculture, TRIPS, Globalization, 1995–2015.
World Trade Organization (WTO)Trade LiberalizationTariffsNon-Tariff BarriersAgreement on Agriculture (AoA) - Vol. 1 · Issue 3 · 2015An institutional stakeholder-analysis of green marketing practice diffusion in India's consumer goods sector, modeling adoption barriers, greenwashing indices, and socio-environmental outcome disparities across urban-rural income cohorts, within evolving regulatory and policy frameworks, 2000-2015.Sneha Iyer, Prof. (Dr.) Simran Verma
Green marketing, also called sustainable or environmental marketing, refers to the strategies and practices adopted by companies to promote environmentally friendly products, processes, and initiatives. In India, green marketing gained prominence in the early 2000s due to growing consumer awareness, stricter environmental regulations, and corporate responsibility towards sustainability. By 2015, Indian companies across industries such as FMCG, automobiles, IT, and energy had started adopting green marketing practices to reduce their ecological footprint and build stronger consumer trust. This paper examines green marketing practices in India till 2015, analyzing the evolution, business motivations, consumer response, case studies, and challenges. It argues that while green marketing was gaining traction, it remained largely concentrated among large corporations, with smaller firms struggling to adopt due to high costs and limited awareness. Key word – Green Marketing, Sustainability, Environmental Management, Consumer Awareness, Indian Business, CSR, 2000–2015.
Green MarketingSustainable Business PracticesEco-Friendly ProductsCorporate EnvironmentalismConsumer Awareness - Vol. 1 · Issue 3 · 2015A multi-institutional analysis of rural marketing strategy effectiveness in India's agricultural sector, utilizing a capability-based view framework to assess farmer-segment adoption patterns, digital-vs-traditional channel dynamics, and socio-economic uplift metrics across Gangetic, Deccan, and Himalayan regions, 2000-2015.Radhika Banerjee, Prof. (Dr.) Sanjay Kulkarni
Rural India, with nearly 70 percent of the country’s population, has always represented both a challenge and an opportunity for marketers. The diversity of socio-economic conditions, geographic spread, and cultural variations made rural markets complex to penetrate. However, with rising incomes, improved connectivity, and government programs, rural markets became increasingly attractive to businesses. By 2015, rural India accounted for a substantial share of FMCG consumption, durable goods, mobile phones, and agricultural products. Companies adopted innovative strategies such as localized communication, low-cost packaging, rural distribution networks, and engagement through community-based events to capture this vast market. This paper examines rural marketing strategies in India till 2015, analyzing their evolution, effectiveness, and impact. It concludes that while companies achieved significant success in rural markets, challenges of infrastructure, affordability, and literacy remained persistent barriers. Key word – Rural Marketing, Indian Consumers, FMCG, Distribution Channels, Rural Development, 2000–2015.
Rural MarketingFMCG DistributionRural Consumer BehaviorHaats and MelasAgricultural Incomes